Skateboarding is Not a Crime is a self-promotional campaign created for Fevr, celebrating urban culture through a bold, handcrafted visual approach.

Although street culture isn't my natural creative playground, I embraced the challenge and led a multidisciplinary team to bring a distinctive vision to life. As Creative Director, I was involved throughout the production process : from storyboarding and animatic editing to final edit and compositing, ensuring every stage served the same creative intent.

The film is a traditionally animated piece built around two alternating protagonists, unfolding as one continuous, high-energy sequence. Dynamic transitions, wide-angle perspectives, and fluid camera movement create an uninterrupted sense of momentum, reinforcing the film's central message: Skateboarding Is Not a Crime.